Please feel free to modify the presentation materials below to best fit your audience and needs.
This slide deck is designed to provide a basic overview of the PulsePoint service.
Originally presented by Fire Chief Richard Price at the Big Ideas Conference in Palo Alto, CA on June 23, 2012
Download in Word or PDF format (1000 words; 8 minute delivery)
Public Service Announcement
Community outreach is critical in encouraging citizen engagement around use of the app. The PulsePoint Public Service Announcement is a good way to introduce this topic. To download the video file (1920×1080 HD) please visit http://vimeo.com/pulsepoint/psa. Cursor over video to access links to share or embed.
Most agencies choose to customize the PSA with an agency logo. Here is an example from the Los Angeles County Fire Department. Other agencies go further by including an introduction and adding local video footage like this one from Tualatin Valley Fire and Rescue and this one from the Orlando Fire Department.
Informing and educating employees and elected officials is an important step in the successful launch of PulsePoint. Firefighters, EMS providers, police officers and all other employees and local leaders should be well prepared to explain and promote the important lifesaving role citizen rescuers equipped with the app play in the community. These individuals should be familiar with the installation and use of the app and be prepared to answer common questions prior to any announcements to the media or general public. Alameda County Fire Department (CA) used this memo and localized version of the PulsePoint FAQs to initially inform and prepare its workforce and governing bodies.
Sample Press Conferences
The foundation website, PulsePoint.org, contains additional information about the app including news coverage, awards, Frequently Asked Questions and technical resources. Sample screen shots and supporting images are available on the Media Resources page.
The foundation maintains two Twitter accounts; @PulsePoint for general news and updates, and @1000livesaday that tweets real-time app activations. It can make an interesting presentation point to show recent activations including the number of citizen responders notified.